bullshit

Years ago I started an MBA

the first subject was marketing.

We had the quintessential textbook

by Kottler.

It was great fun and one of the things I remember was a lesson.

"build a better mousetrap and the world will beat a path to your door"

the guy who actually did that went broke

the maxim disputed.

Currently I'm reading the biography of

steve jobs

that guy built better everything

and he enriched the world.

Apple

Pixar

I tunes

I phones

I guess the lesson 

might be

follow the creativity

everything else is bullshit.

The second subject was
strategic human resource
management.
It was a bullshit subject

I quit.

why

So there I was

at the hottest place in town

having dinner with the most beautiful girl in the world.

you get the idea....

and half way through my few dozen oysters

I looked over at the pretty young bimbo 4 seats away.

plumping her hair and arranging her plate, she reached out and snapped herself

almost eating, almost being there..

Funny thing was, we were both there already, and that moment that she 

was so keen to capture had already passed.

it was however there on her phone

all alone.

never to be looked at again.

and in that moment

that image burned in my brain

easily recalled.

It was yet another image

stacked against the wall of droth

hidden from the light of day

behind all that makeup.

saved of course on a server

a thousand miles away

burning those fossil fuels never 

to be seen.

again

I wondered 

what was the fucking point

of the selfie?

'